Enter the Hair Repair Bus - a mobile salon experience that turned heads and restored strands. Parked in the heart of the city, this beauty-on-wheels invited women to feel the transformation first-hand. A personal hair consult, a protein-packed treatment, a fresh Polaroid snap, and a juicy online discount to seal the deal. It wasn’t just a pop-up. It was a power move. We didn’t just promote a product - we activated confidence. The result? Real-world buzz, online conversions, and a crowd that couldn’t stop talking (or touching their hair).